Set your goals now so you can start working on them backward and avoid having a slow first quarter.
As a real estate agent, it’s important that you start setting your goals for next year right now so you can start planning them and working on them backward.
We know that a real estate transaction takes 35 to 45 days on average to move forward, and prospecting and getting leads into that conversion funnel extends that process. That will start 90 to 120 days before January 1, so you need to start planning now and not take your foot off the accelerator. Otherwise, you’ll have a really slow first quarter.
You can plan backward by deciding how many transactions you want or what total dollar volume of closed transactions you want. Then break that down into your average price range. Finally, break that down into whatever metric you use to track your business (phone calls, referrals, internet leads, etc.). I have a goal-planning worksheet we use for all the agents in our office, and we have a planning session for our agents as well. We also do off-site visits with my team, and other teams in our office do off-site visits too.
This is a critical time of year, so don’t let it slip by.
If you have any questions about planning your goals for next year or would like to know more about the tools we use, don’t hesitate to reach out to me. We’d love to help you.
